国际市场营销管理与数字营销

该项目为学生提供在全球市场营销领域取得成功所需的技能和知识，重点关注数字策略和国际市场动态。

Programme-specific requirements recorded in SIT Connect.

• An official university degree is required (Royal Decree 822/2021): a Spanish degree, a degree from a European Higher Education Area country that gives access to master's study there, or a degree from outside the EHEA that gives access to postgraduate study in the issuing country, which UNIE checks without official recognition (homologación). Master's degrees that qualify for a regulated profession in Spain may require the prior recognition of your degree. Each programme page gives its recommended entry profile (the bachelor's fields it is aimed at), and applicants from other backgrounds may have to complete bridging courses (complementos formativos). The Admissions Committee reviews your academic record, CV, motivation and relevant experience, with a personal interview, and admission is direct while places remain. Applicants from non-Spanish-speaking countries or education systems must prove Spanish at CEFR B2 and English-taught master's require English at B2 (a certificate or UNIE's own test)
• admission is conditional until the level is proven.

The official programme record lists English. It does not publish a programme-specific minimum language-test score, so no score is invented here.

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Programme-specific document list.