International Marketing Management and Digital Marketing

This program equips students with the skills and knowledge necessary for success in the global marketing landscape, focusing on digital strategies and international market dynamics.

Programme-specific requirements recorded in SIT Connect.

• An official university degree is required (Royal Decree 822/2021): a Spanish degree, a degree from a European Higher Education Area country that gives access to master's study there, or a degree from outside the EHEA that gives access to postgraduate study in the issuing country, which UNIE checks without official recognition (homologación). Master's degrees that qualify for a regulated profession in Spain may require the prior recognition of your degree. Each programme page gives its recommended entry profile (the bachelor's fields it is aimed at), and applicants from other backgrounds may have to complete bridging courses (complementos formativos). The Admissions Committee reviews your academic record, CV, motivation and relevant experience, with a personal interview, and admission is direct while places remain. Applicants from non-Spanish-speaking countries or education systems must prove Spanish at CEFR B2 and English-taught master's require English at B2 (a certificate or UNIE's own test)
• admission is conditional until the level is proven.

The official programme record lists English. It does not publish a programme-specific minimum language-test score, so no score is invented here.

Programme-specific document list.