Important Note
Why study Innovation and Tourism Marketing with us? Also available online Included national trips Guaranteed work experience Maximize career opportunities Spanish Language Courses 8 out of 10 students from this master's degree secure employment after completion [Spain Offers import] Application fee (raw): Normal €150 Transfer students €390 additional prescription fee Deposit refund: In case of visa rejection Full Refund (administrative fees are non-refundable) Age limitation: At least 18 years old Accreditation: Spain, Europe, US, Egypt, Turkey
The Master’s Degree in Innovation and Tourism Marketing at UCAM is a one-year, English-taught program offered on the Murcia campus. It requires 60 ECTS credits and provides a comprehensive understanding of the evolving global tourism and hospitality landscape. The curriculum focuses on digital marketing, smart tourism destination management, technological innovation, and sustainable business strategies, equipping students with the advanced tools to navigate and transform the modern tourism sector. The program emphasizes a practical approach, incorporating industry seminars and case studies on the latest digital trends in travel. Students gain real-world experience through mandatory internships in international hotel chains, tourism boards, travel tech startups, or destination management organizations, and must complete a final master's thesis. Graduates are prepared for diverse careers as tourism marketing directors, destination managers, travel technology consultants, or innovation leaders within the global hospitality industry.
Credits (ECTS)
60
Scanned biopage of your valid passport.
High School academic transcript
Diploma and national exam result slip
Statement of Purpose/Motivational Letter
Curriculum Vitae
Housing Database: The university has created a housing database specifically for international students and the educational community to facilitate their search. Admissions Assistance: International Admissions Staff are available to assist students in finding accommodation that suits their needs. Estimated Monthly Costs in Murcia: Rent: Approximately €300 - €400 offers university-managed accommodation near Murcia and Cartagena campuses, including the new M Campus residence within walking distance. Murcia has a relatively low cost of living at around €800/month. UCAM also offers an International Football Team program with tuition, accommodation, meals, training, and transport included for €20,000/year.
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